Rethinking digital myths. Mediation, narratives and mythopoiesis in the digital age

USI Lugano, Switzerland 30-31 January 2020 The term “myth” resonates widely in the foundations of European cultural and media studies, particularly in the intellectual legacy of French semiotician Roland Barthes, who described “modern mythologies” as the dominant ideologies of our time (Barthes 1957). More recently, Vincent Mosco emphasised how, in the last decades, the mythContinua a leggere “Rethinking digital myths. Mediation, narratives and mythopoiesis in the digital age”